This Is Marketing: You Can’t Be Seen Until You Learn to See
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This Is Marketing: You Can’t Be Seen Until You Learn to See Audible Audiobook – Unabridged

4.6 out of 5 stars 2,226 ratings

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Product details

Listening Length 7 hours and 2 minutes
Author Seth Godin
Narrator Seth Godin
Whispersync for Voice Ready
Audible.com.au Release Date 13 November 2018
Publisher Penguin Books Ltd
Program Type Audiobook
Version Unabridged
Language English
ASIN B07JZHXQR4
Best Sellers Rank 1,494 in Audible Books & Originals (See Top 100 in Audible Books & Originals)
1 in Public Relations (Audible Books & Originals)
2 in Public Relations (Books)
2 in Advertising (Audible Books & Originals)

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4.6 out of 5 stars
4.6 out of 5
2,226 global ratings

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Reviewed in Australia on 17 November 2018
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Reviewed in Australia on 24 November 2019
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Top reviews from other countries

Mrs. A. Still
1.0 out of 5 stars Total Waste of Money
Reviewed in the United Kingdom on 21 December 2018
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52 people found this helpful
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J.F.Penn
5.0 out of 5 stars Marketing as service to a community, trust, and changing the world
Reviewed in the United Kingdom on 14 November 2018
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5.0 out of 5 stars Marketing as service to a community, trust, and changing the world
Reviewed in the United Kingdom on 13 November 2018
I've followed Seth's blog for years and I own all his books. This is a fantastic update to what he has consistently taught, an excellent primer if you're just starting out, and a way to deepen your knowledge if you're more advanced.

His message of treating people like real human beings rather than numbers on a list, and of earning trust over the long-term resonates through the book. It also has aspects that made me think anew - for example, how status and affiliation impact behaviour, and how to cultivate permission in a saturated media environment where trust is at an all-time low.
Highly recommended.
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21 people found this helpful
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@Timothy_Hughes
5.0 out of 5 stars Not a Methodology but A Set of Ideas
Reviewed in the United Kingdom on 11 December 2018
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17 people found this helpful
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Asad Shah
1.0 out of 5 stars Worst book I've read all year
Reviewed in the United Kingdom on 12 April 2019
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16 people found this helpful
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Jonny Cooper
5.0 out of 5 stars Another reference work from the master
Reviewed in the United Kingdom on 14 April 2019
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5 people found this helpful
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